Storytelling in Business


  • Image of Storytelling in Business

You’ve already seen, and hopefully used, visual storytelling in the workplace. If storytelling in business is a mere fad, it’s a very long-lived one. Today, it's difficult to find a successful brand that does not have a good story behind it. Story stewardship is becoming every employee’s responsibility, and it’s the C-suite’s job to keep the fire lit by storytelling in business.